This is Stepping up Sustainability
Stepping up Sustainability is West Sweden’s joint initiative for sustainable tourism. Public and private operators acting together to shift towards a more sustainable society.
Together we create economically viable businesses and tourism that does not lead to unnecessary negative impact on the environment and is valued by both residents and visitors.
Success will be achieved through continuous improvements focusing on concrete initiatives. Nothing happens by itself. Achieving sustainable tourism needs management and we all have to play our part.
Stepping up Sustainability links directly to several of the 17 goals in Agenda 2030, with specific focus on goal 8 (objective 8.9), goal 12 (objective 12b) and goal 13 (objective 13.3).